Imagine meeting a potential client for the first time. The conversation goes well, you exchange smiles, and then you hand over your business card. That small card now carries your brand with it. It will sit in a wallet, on a desk or inside a card holder — reminding them of you and your business. That’s why choosing the right business card size is more important than most people think.
A business card is more than just a small piece of paper. It represents your brand, your identity and your professionalism. The correct size makes your card easy to carry, store and share. It also helps your card look neat, balanced and professional.
Whether you are a startup owner, freelancer, corporate professional or business brand, understanding business card sizes can help you make a better impression. In this complete guide, you will learn about standard business card dimensions, alternative and custom sizes, wallet compatibility and important design tips.
What Is the Standard Business Card Size?
People commonly use the standard business card size around the world because it fits easily into wallets, card holders, purses and office organizers. Most printers and card holders are made for standard-sized business cards, which makes them easy to print and store. Using a standard size also keeps your card looking professional and familiar.
A standard business card usually contains:
- Your name
- Company name
- Job title
- Phone number
- Email address
- Website
- Office address
The size is large enough to include all details clearly and small enough to be carried easily.
Standard Business Card Dimensions by Region
Business card sizes vary slightly depending on the country and region. Here are the most common business card dimensions used around the world.
Business Card Size in India
Standard Size: 3.5 x 2 inches (88.9 x 50.8 mm)
This is the most popular business card size in India. It is widely used by corporate offices, retail businesses, service providers and startups.
This size fits easily into wallets and card holders, making it convenient for everyday use. Most Indian printing companies and card holders are designed for this standard size.
Business Card Size in the USA and Canada
Standard Size: 3.5 x 2 inches (89 x 51 mm)
This is the global standard business card size and is accepted in most countries. It is the most widely used size for professional business cards.
If you work with international clients or attend global trade shows, this size is the safest and most practical option.
Business Card Size in the UK and Europe
Standard Size: 3.35 x 2.17 inches (85 x 55 mm)
This size is slightly taller than the US standard. It is commonly used across Europe and the UK.
European card holders and wallets are made to fit this size perfectly.
Business Card Size in Japan
Standard Size: 3.58 x 2.17 inches (91 x 55 mm)
In Japan, business cards are known as “Meishi.” Exchanging business cards is an important part of Japanese business culture.
These cards are slightly longer than the global standard size.